Opportunity

Referral Leads and Internet Leads

97% of buyers shop online. Put the web to work for you and focus on injecting new revenues and clients into your current market share segment.

Referral leads take a good bit of time and plenty of one-to-one effort

Traditionally, most organizations in the senior care industry have relied on referral business. Though this approach has been the standard, that is now changing. It is expensive and requires time and dedicated marketing representatives to canvass partner networks to build rapport and promote products, hoping for eventual referrals. This process is cumbersome, and it can be risky: if the rep leaves, the referrals do, too.

Internet leads are more economical & can be more frequent

Alternatively, attracting Internet leads from the web can save time and better leverage your marketing resources. Web leads have several benefits:

• Relative ease of acquisition
• Lower cost of acquisition
• Greater frequency
• Wider audience
• Convenience of automated service
• Can leverage outsourced and specialized experts (like Senior Care SEO)

How to Get Internet Leads